Customer Experience

An exciting NRF 2020 just wrapped up in New York on the 15th January.

Today international beauty brands already realized the importance of innovation and often try to incubate their own disruptors. L’Oréal and LVMH are often the two greate examples to showcase such a trend.

In 2015, Alibaba’s Tmall launched the experiment of online virtual fitting “MoDa” but has not been able to blossom.

It is said visual search and personalized recommendation should be the future for the fashion business. We have actually seen some very prominent and promising startups in this field.

The luxury sale is no easy business in China, even though we think their goddess-like status would easily attract attention, good or bad; just look at the recent racist scandal of D&G as a cautionary tale.