Beauty

China Luxury Retail

How L'Sphere Became a Top Selling Men's Skincare Brand in China in Less than a Year

Chinese Men’s skincare brand L’Sphere was unknown just over one year ago, but ended up as one of the biggest selling brands in the category on Douyin in 2020. Re-Hub breaks down the secret to L’Sphere’s success and outlines how other brands can replicate it.
January 25, 2021
Interviews

Why Beauty Brands Should Focus on AI During COVID-19: An interview with Alice Chang, CEO of Perfect Corp

In the midst of the COVID-19 crisis, AI/AR technologies are one of the only ways that beauty brands can help consumers test their products.
April 16, 2020
E-Commerce

L’Oréal is taking back the control of its e-commerce operations in China

Recently it is said Beauty Giant L’Oréal is severing the ties with a local e-commerce solution provider called “Lily Beauty” which has been operating Maybelline flagship store on behalf of L’Oréal on Alibaba’s Tmall for the past 8 years.
August 8, 2019
E-Commerce

Shiseido’s Recipe for Digital Innovation in China‘s Beauty Market

It is well known that the Beauty Queen L’Oréal has this extravagant French style of buying brands and startups every year. In 2018 the acquisition of Modiface was the talk of the town.
May 29, 2019
Consumer Insights

Beauty Brands in China Unsure Whether to Invest in Online or Offline Retail

May 2, 2019