Digital Transformation


Disrupting Tradition: How COVID-19 Spurred a 53-Year Old Retail Group to Fast-Track Their Digital Transformation

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must convince consumers.
May 26, 2020
Consumer Insights

Coronavirus: China Retailers who Embraced Digital Transformation Early Will Suffer Less

February 28, 2020
Customer Experience

5 Digital Retail Innovation Takeaways from NRF 2020

An exciting NRF 2020 just wrapped up in New York on the 15th January.
January 17, 2020

Could AI Be the Next Big China Export?

China is starting to export new AI technology to overseas.
December 13, 2019
Consumer Insights

Lululemon in China: A Success Story Built on Embracing Digital Innovations and Community

Every now and then, if a foreign brand can perform well in China, we must give our standing ovation.
September 13, 2019