Innovation

An exciting NRF 2020 just wrapped up in New York on the 15th January.

Every now and then, if a foreign brand can perform well in China, we must give our standing ovation.

Advertising agencies tend to openly declare their enthusiasm for startups and all things disruptive, but many insiders told there is often not much substance behind such fancy talk.

It is well known that the Beauty Queen L’Oréal has this extravagant French style of buying brands and startups every year. In 2018 the acquisition of Modiface was the talk of the town.

Today many department stores in China have been struggling with revenue growth. Hence new technology aiming at enhancing the customer experience seems to come to the rescue. For instance,